Articles and resources tagged “Ethics”
- Rule #1: Surveys are about information, not justification

- There are three possibilities when you have a theory (or better yet, your boss or client has a theory) about survey results and start reviewing it in the data: You were right! All is well in the universe, the sun...
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- BY: Ann Ray on January 20, 2009 | Last updated October 5, 2009
- COMMENTS: 0
- CATEGORIES: Management | Reporting
- TAGS: Ann's Rules | Biased research | Ethics
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