Articles and resources tagged “Incentives”

Respondent incentivesArticle icon
When you've exhausted intangible payoffs, it's time to reach for the payola. Sometimes you'll get lucky and you can find an incentive that's cheap for you to provide—such as a product upgrade or free month's service—and sometimes it will be...
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BY: Ann Ray on April 23, 2008 | Last updated April 28, 2008
COMMENTS: 0
CATEGORIES: Respondents
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Typical abandonment ratesArticle icon
One of my most popular articles via Web searches is about typical response rates. What many researchers forget to look at is the abandonment or completion rate. If you extend an invitation to someone for the survey (mail, e-mail, banner...
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BY: Ann Ray on September 27, 2007 | Last updated May 19, 2008
COMMENTS: 0
CATEGORIES: Respondents
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Typical response ratesArticle icon
Like many researchers, you're probably wondering: "What's a typical response rate for a customer survey?" "What rate can I get if I use the Web?" "Only 50 people answered my survey—is that normal?"...
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BY: Ann Ray on March 20, 2006 | Last updated April 21, 2008
COMMENTS: 2
CATEGORIES: Respondents
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